Hummingbird is an important update by Google introduced in August last year (2013). This update is mainly focused on the semantics; the main reason behind this is that Google has clearly observed that a large number of people use gadgets and mobile devices to conduct the searches. SEO Hummingbird Update made the use of keyword low relevance and this prompted the search engine to deliver the appropriate results rather than focusing on keywords. Take a look. People speak differently than they write. With the immense progress in technology, mobile users are now allowed to conduct the search process using their voice. For instance, their voice directions are going to be more involved and longer. Apart from this, Google also emphasized on the quality of content by following several important rules that should be followed by the SEO Content Writer . 1. Themed Content – Going with themed content is certainly the best option instead of focusing on ranking for one or tw