Skip to main content

Google’s Latest Penguin 2.0 – Have Your Websites Affected?



If you own any website or are a website developer by profession, and witnessed a major drop in your search engine ranking you may be certainly be victim of the latest Google update. Aiming to penalize those websites engaged in illegal activities to improve ranking, Google introduced Penguin 2.0 that became effective on 25th of May last year.

This of course made an adverse impact on the business of many websites associated with unethical practices. Such websites finally lost their ranking in search engine and also popularity among people. Such websites actually include several spamming techniques like automated linking schemes, low quality link exchanges, blog spamming and more.         

However, most of the people will definitely agree that the latest update is good for genuine websites. Those companies who believed search engine is the main source of marketing now finding themselves in a hole that may be in fact quite complex to climb out of. Getting more backlinks for a website is often considered to be a major factor in attaining good search engine ranking. However, you need to be focused on getting only quality links for fulfilling your aim.


Now, with the introduction of the said update, SEO witnessed several notable changes. SEO Companies are responsible for developing cheap links to their clients for web pages now need to find a way to get them removed. These companies were earlier approached for link exchanging now being consulted for removal of the link.      

Linking methods is performed only for the sole purpose of enhancing your search engine optimization rankings that are in fact becoming a thing of the past. Many natural linking methods now gained wide acceptance in Google such as article writing, forum participation, video tutorials, presence on social media and more. Those companies engaged with ethical practices finally rewarded for maintaining quality works.     

So, if your website suddenly witnessed a major fall in search engines, then you may certainly be most excited to find details related to effects of the latest Penguin 2.0 update. However, the recovery process for some websites will witness the toughest job compared to others.    

Comments

Popular posts from this blog

Make Your Business Progressive With SEO Company India

We all are familiar of Search Engine Optimization (SEO) and its growing importance in online business promotion. It is compulsory for any business to achieve its primary and solitary goal of enhancing revenue through increasing sales of their products and services. This is not possible without an effective advertising that creates lots of awareness about the products and services among people. Besides, a business owner must be fully aware of several important strategies to enhance their visibility among customers.    Promoting your business online is said to be the most effective idea as it gives you an excellent opportunity to target potential customers easily and increase your sales. SEO comes as the most important activity that is vital to promoting your business online and enhancing its popularity. It is famously recognized as the most effective and widely accepted online marketing method that has number of advantages.   But, the big question arises here, how you can make

SEO Hummingbird Update – Guidelines to Write Effective Content to Improve Websites’ Ranking

Hummingbird is an important update by Google introduced in August last year (2013). This update is mainly focused on the semantics; the main reason behind this is that Google has clearly observed that a large number of people use gadgets and mobile devices to conduct the searches. SEO Hummingbird Update made the use of keyword low relevance and this prompted the search engine to deliver the appropriate results rather than focusing on keywords. Take a look.  People speak differently than they write. With the immense progress in technology, mobile users are now allowed to conduct the search process using their voice. For instance, their voice directions are going to be more involved and longer.   Apart from this, Google also emphasized on the quality of content by following several important rules that should be followed by the SEO Content Writer .   1. Themed Content – Going with themed content is certainly the best option instead of focusing on ranking for one or tw

Need Of Hiring SEO Outsourcing Service – Find How It Makes Your Business Prosper

Choosing a right Search Engine Service provider is certainly the most difficult task in today’s scenario, even though there are a number of service providers available nowadays. While searching for a right and reliable SEO outsourcing service , you have a strong probability to encounter with the fake service provider, so you need to explore the related factors that should be taken into consideration while hiring the best service provider. But, here we are going to discuss the needs and advantages of hiring an SEO outsourcing service . An SEO company mainly performs the task of improving search engine visibility of your website. They take several strategies to perform their task successfully with several new approaches. It is certainly known to be a tricky thing to master. There are a number of practices involved in the said activity, apart from it is known to be the most effective technique to boost the search engine ranking of the website. It, however, requires coordination of